Accessibility & Inclusivity

ATLANTA (August 19, 2025) –

Partnership will empower low vision visitors to explore the largest aquarium in the Western Hemisphere using their own eyesight.

 

Georgia Aquarium is launching an accessibility partnership with Baltimore-based ReBokeh Vision Technologies to offer free access to ReBokeh’s empowerment-driven assistive technology software for people with low vision. The partnership provides all Aquarium guests and staff with free, automatic, and unlimited access to ReBokeh, a mobile-app based assistive tech software which helps people with low vision to adjust the appearance of the world around them in order to fit their specific needs. The partnership makes Georgia Aquarium the first aquarium in the US to offer ReBokeh’s sole-source technology.

Home to more than five hundred species and thousands of animals, Georgia Aquarium is the largest aquarium in the Western Hemisphere, having hosted more than 42 million guests since opening its doors in 2005. This partnership will expand the Aquarium’s offerings even further, empowering the 90% of low vision individuals who retain functional vision to experience the wide range of animals and exhibits using their own vision, rather than defaulting to tactile or audio descriptions. This empowerment-driven approach creates a more accessible and enjoyable experience for visitors, since many low vision individuals struggle to capture information through sight-replacing options, like audio or tactile only options. It also provides visitors of any visual ability the option to customize their viewing experience in unique and creative ways.

“Our key mission is to unlock the ocean for all; that includes providing features and opportunities like ReBokeh’s technology for guests so they can experience our larger-than-life animals and the wonder they invoke. This partnership with ReBokeh is integral to our continued commitment to accessibility for all,” said Sam Herman, Director of Guest Programs at Georgia Aquarium. 

ReBokeh’s technology works by allowing users to leverage the live camera feed from their mobile devices with overlayed, customized filters that adjust aspects like contrast, color hue, zoom, and lighting to meet the needs of low vision users. ReBokeh AI, a new feature, also offers the opportunity for lengthened interactions with ReBokeh’s custom-built AI tool. Users can ask ReBokeh AI personalized questions about what’s around them and what they’re seeing. ReBokeh AI also works in multiple languages and will default to whichever language is selected in the user’s general mobile device settings, allowing ReBokeh AI to work as a translation tool for signage, information, and visual surroundings.

By leveraging ReBokeh at the Aquarium, visitors can improve their experience in terms of enjoyment and  accessibility; low vision individuals can use the software to see the animals in each exhibit more clearly, or to read navigational signs, information plaques, cafe menus, and much more

“A day at the Aquarium is an opportunity to see the magic of our oceans and the incredible variety of wildlife that call the sea home,” said Rebecca Rosenberg, the low vision founder of ReBokeh. “Being able to see and interact with each exhibit using your own eyesight can be an incredibly powerful experience for people with low vision. We couldn’t be more excited to partner with Georgia Aquarium to make them the first aquarium on the planet to create these new and immersive experiences for the low vision community.”

ReBokeh is extending this partnership opportunity to other museums, zoos, and public spaces in an effort to make low vision accessibility the rule rather than the exception. Organizations who are interested in partnering with ReBokeh can contact the team at partnerships@rebokeh.com.

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ABOUT GEORGIA AQUARIUM

Georgia Aquarium is one of the largest aquariums in the world with more than 11 million gallons of water and tens of thousands of animals. Located in Atlanta, Ga., it is a premier animal care and research facility that is accredited by the Association of Zoos and Aquarium, the Alliance of Marine Mammal Parks and Attractions, Humane Certified by American Humane, and a Class R research institution certified by the USDA. By providing guests with unparalleled opportunities to learn about marine life, Georgia Aquarium is dedicated to unlocking the ocean’s wonder for all, providing transformative experiences that inspire a shared responsibility for conserving our aquatic ecosystems.

About ReBokeh Ⓡ Vision Technologies

Founded in 2019, ReBokeh is on a mission to provide millions of low vision individuals with assistive tech that’s reflective of their needs. ReBokeh’s flagship product, the ReBokeh mobile app, enables users to adjust the appearance of the world around them in order to help them navigate their specific visual condition. This approach empowers low vision individuals to make use of their functional vision, rather than trying to replace it with tactile or audio descriptions.

For more information, visit: https://rebokeh.com/