Discovery and Georgia Aquarium together will increase the availability of aquatic animal conservation and animal care content through an exciting new multi-platform partnership. This collaboration will provide Discovery’s multi-platform audiences and discovery+, the definitive non-fiction, real life subscription streaming service, with immediate access to innovative real-time content that will highlight Georgia Aquarium’s global conservation efforts and major milestones of the animals who call the 11 million gallons of water at the Atlanta-based aquarium home.
The content created by the all-new partnership will include milestone moments with animals, featuring celebrations of the birth of animals; day to day activities at the aquarium; and expert-led analysis of animal stories in the news. Other content will include virtual field trips; social media live stream events with animals and aquarists; in-depth photo galleries on Discovery.com; and content that will help raise awareness of endangered aquatic species.
“We are pleased to partner with Georgia Aquarium to bring the Discovery audiences up-close to a wide range of very special creatures as we celebrate aquatic animals and their milestones with excitement and immediacy,” said Kristen Variola, Senior Vice President, Multiplatform Production and Digital Strategy, Discovery. “We hope to inspire and educate across all our platforms about not just aquatic animals, but the environments they inhabit while fostering a connection to our natural world.”
“We are thrilled for this new partnership with Discovery which allows us to bring Georgia Aquarium to an even larger audience and connect them with the waters of the world,” said Dr. Brian Davis, President and CEO of Georgia Aquarium. “It is our hope to highlight the issues facing our aquatic ecosystems and what people can do to preserve these unique habitats. Partnering with Discovery, their incredible reach and innovative platforms, will be instrumental in continuing our mission of inspiring a healthy respect for the aquatic world.”
The Aquarium, which ran for two seasons on Animal Planet (2019-2020) and provided viewers with a behind the scenes look at Georgia Aquarium, is available in its entirety on discovery+.
About Georgia Aquarium
Georgia Aquarium is a leading 501(c)(3) non-profit organization located in Atlanta, Ga. that is Humane Certified by American Humane and accredited by the Alliance of Marine Mammal Parks and Aquariums and the Association of Zoos and Aquariums. Georgia Aquarium is committed to working on behalf of all marine life through education, preservation, exceptional animal care, and research across the globe. Georgia Aquarium continues its mission each day to inspire, educate, and entertain its millions of guests about the aquatic biodiversity throughout the world through its hundreds of exhibits and tens of thousands of animals across its seven major galleries. For more information, visit georgiaaquarium.org.
discovery+ is the definitive non-fiction, real life subscription streaming service. discovery+ features a landmark partnership with Verizon that gives their customers with select plans up to 12 months of discovery+ on Verizon. discovery+ has the largest-ever content offering of any new streaming service at launch, featuring a wide range of exclusive, original series across popular, passion verticals in which Discovery brands have a strong leadership position, including lifestyle and relationships; home and food; true crime; paranormal; adventure and natural history; as well as science, tech and the environment, and a slate of high-quality documentaries. For more, visit discoveryplus.com or find it on a variety of platforms and devices, including ones from Amazon, Apple, Google, Microsoft, Roku and Samsung.
About Discovery Channel
Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 88.3 million U.S. homes, can be seen in 224 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.